City Council - Regular Meeting

Tuesday, May 26, 2026

The Mobile City Council discussed waiving noise ordinances, various requests from citizens, and several held-over and new resolutions. Key discussions included contracts for musical artist performance services, wayfinding signage, and an amendment to the franchise agreement for scooter services.

About this meeting

Government Body
City Council
Meeting Type
City Council
Location
Mobile, AL
Meeting Date
May 26, 2026

Transcript

174 sections

0:00Speaker 15

By capable city clerk, Lisa Carroll.

0:02Speaker 5

This is the pre-meeting of the Mobile City Council Tuesday, May the 26th. We have approval of minutes of May 19th.

0:08Speaker 15

Any issues, anyone?

0:11 – 1:00Speaker 5

Appeals, we have requests for a way of the noise ordinance on May the 30th from 3 p.m. until 7 p.m. at Hank Aaron Park. June the 6th from 3 p.m. until 2 p.m. in Clemente Court. June 28th from 2 p.m. until 9 p.m. at Lincoln Avenue and 9th Street to 11th Street. July the 11th on South Broad Street from 4.30 until 10 p.m. June 14th from 1 p.m. until 6 p.m. at South Conception Street, Bakken, Conception, Conti, and Dauphin Streets. June the 20th from 11 a.m. until 7 p.m. on Dauphin Street. June 20th from 7 p.m. until 10 p.m. on Airport Boulevard.

1:00 – 1:14Speaker 10

Oh, sorry. Can we go back to Lincoln Avenue? Sorry. Lincoln Avenue. That's mine. That's not District 1. And that should be okay, 9 o'clock. Okay.

1:17 – 1:36Speaker 5

June 20th on Airport Boulevard from 7 p.m. until 10 p.m. July the 18th from 12 p.m. until 9 p.m. on Texas Street. July 26th from 6 p.m. until 10 p.m. on St. Francis Street. May 30th from 12 p.m. until 2 p.m. at Millivana Park.

1:36Speaker 15

In the issues pen, Ingram or Woods?

1:41Speaker 13

Yeah, Clemente Court. Let's do 9 p.m.

1:51 – 2:27Speaker 5

Presentation of petitions and other communications to the council. Estella Trotter, request for open records to understand settlement agreements of terminated MHA executive directors. Robert Clopton, Sr., provide information about NAACP's Stop Gun Violence Weekend and Wear Orange Rally. Reggie Hill, request various investigations, rules, economic development, and public safety. Ordinance is held over 64023, considered a modification of a previously approved plan unit development for property located at 1879 Conception Street Road.

2:28Speaker 15

Are you good, Councilwoman Ingram?

2:31 – 2:49Speaker 5

CIP resolutions held over 01553, authorized agreement with HCL contracting for 2026 CIP resurfacing District 6. 21554, authorized contract with ECS Southeast for 2026 CIP resurfacing District 6.

2:49Speaker 15

We want all those items over for six months.

2:56Speaker 10

I think we should just deny it outright.

2:58Speaker 7

Ben was out last week. I thought about seeing if we could talk about consent.

3:02Speaker 15

All right, Madam Clerk.

3:06 – 3:21Speaker 5

CONSENT RESOLUTIONS HELD OVER 03512, EXCEPT RESONATIONS FROM FORMER BOARD MEMBERS AND APPOINTING CLINTON MINCHELL, THOMAS CARMIER, AND MICHAEL ALBANESE TO THE IMPROVEMENT DISTRICT OF CITY OF MOBILE-MIGUELTON PARK PROJECT. NEW SPEAKER We need to lay that over again.

3:21Speaker 15

NEW SPEAKER Yeah, Councilwoman Ingram, Dan Reynolds, and Gregory.

3:25 – 3:39Speaker 16

NEW SPEAKER Mr. President, I'm just asking for an overview. I'm trying to understand how this works. since it's sponsored by all of us, if I could just get a better understanding. Mr. President.

3:39 – 3:59Speaker 6

Ms. Reynolds. It's very complicated. I have to tell you that. I remember years ago, I read about all this when we were doing board appointments. My interest was piqued, just as yours were. I'd ask that we hold this over two weeks to provide ample time for documents to be provided, so you can read over it and understand it. I'd like to be repressed on it as well.

3:59Speaker 15

Okay. Vice President, you have something?

4:01Speaker 10

Yes, I was just going to say lay it over at least a week. We're still waiting on some of these resignations to come in.

4:08Speaker 15

All right, so two weeks. All right, Madam Clerk.

4:11 – 4:50Speaker 5

Resolutions held over 08-560, approved purchase order to sand some equipment for side load garbage trucks. 794, oh, these are held over. 08561, approved purchase order to truck equipment sales for crew trucks with dumped bodies. 09562, reallocate funds from unassigned capital improvement funds to capital project equipment fire department 09563, reallocate funds from unassigned capital improvement fund to general fund account fleet vehicles. 21564, authorized contract with letters to CLIO for musical artist performance services.

4:50Speaker 13

Mr. President.

4:52Speaker 15

Mr. Opinion.

4:53 – 5:07Speaker 13

I would like to get some more information just regarding this. I know that it seems like when is the event made up? 30th? Like, why is the... while we, it's so last minute.

5:09 – 5:57Speaker 3

So we've been actually going back and forth with trying to get the contract done. We've been working on this since December and we are up to the wire. So it is, I don't know if you dealt with the artists, but it's been going back and forth with some of the legal language that we needed in the contract. I know there was, and I just want to share just a conversation that I had with Dr. Ingram as well, because it comes through the city we're not able to pay for riders so what we do is front cost everything so they're paying for their own back line they're paying for their own equipment to come so that is why um the cost is what it is because we're not paying for those in separate payments in other um places mr president yeah um i did have a couple more questions um now this particular event i know

5:58Speaker 13

with the City of Mobile events, we host different events. What type of event this is?

6:02 – 6:29Speaker 3

So this is, we used to do it four times a year. We've now cut it down to twice a year. We do it every May and every August. And I will share privately with who's coming in August, but we're not sharing that right now. But that would be a kid's version. So every time we do it, there's a different genre. The last time we did it was at... Medal of Honor, and it was gospel and jazz. So every time we do it, it's a different venue and a different genre of music.

6:30Speaker 13

So the next event will be taking place in August?

6:34Speaker 13

Okay. And is that contract? We're working on it now.

6:40Speaker 3

I just signed one of them, so it's moving.

6:42 – 6:53Speaker 13

Okay. Well, for the next, I mean, hopefully, I guess the next four years or whatever, we should be looking to be approving contracts for these type of events for May and August.

6:53Speaker 3

Yes. Unless I get more money and we can do it more.

7:00Speaker 13

Music artists. So if we can help make that happen, I'd love to see what ways that we could support.

7:06Speaker 15

Thank you, Shonda, for the information. Mr. Woods.

7:09 – 7:24Speaker 7

Just one question or a couple questions for you. This 26, 700, I mean, that includes the buyer, the rider buyout, like you're saying. When it comes to production and everything, do we engage a company to handle production or are we in-house in the production?

7:24Speaker 3

So they will be paying for all of that. So most of the time we would have to do it. I mean, we would have to bid out. So they took on that responsibility. That's why we paid them out to be able to do that.

7:34Speaker 7

So this 26, 700 for the most part is the show. Yes. Okay. All right.

7:39 – 8:15Speaker 16

Thank you, Mr. President. Again, thank you, Ms. Smith for, um, getting in front of this and, and having these types of events for us, um, to support the community. My follow-up question is, I understand that the rider, you know, we cannot do that, but does this include all expenses? So, for example, I see in here where it does have, like, the monitor specs. I see in here where it has their instruments that they're going to use. Like, so are there any other costs associated outside of that? this $26,000?

8:15Speaker 3

Besides us getting the stage, no. Okay. So they're paying for all of those items that they sent, which is their writer list. They're having to pay for all of that through what we give them.

8:25Speaker 16

Okay. But the stage is not included?

8:27Speaker 3

The stage is not included.

8:28Speaker 16

And about what is that cost normally?

8:33Speaker 3

I think somewhere $10,000 maybe is what we usually pay. And it's the standard stage that we get for every show that we have.

8:41 – 9:07Speaker 16

So I just want to conclude with, you know, again, so we're looking at probably about $36,000 for this one event. I would like for us, Mr. President, on June the 9th, the Economic, Culture, and Civic Development Committee would like to meet as a whole so that we can gather more information and really create a bigger vision for what we would like to see under Economic, Culture, and Civic Development, if that will work for you all. Yes.

9:08Speaker 15

Mr. President. No, Ms. Singer.

9:12 – 9:40Speaker 13

I just want to join in with Dr. Ingram. I think that would be good for us to focus, especially hearing that Sean Smith got some great ideas, maybe some more money that we can get that way to have some events so we can be a part and the council can we can start planning for these type of things. We know that we have Amtrak. We have the new international airport. All these things are coming. This gives us the opportunity to start kind of planning and seeing some ways that maybe we can get some more money.

9:41 – 10:03Speaker 3

um your way all right thank you mr president mr runnels i thought we bought a stage and we sold it the yeah the setup and all the things that you had to do was more we had to buy another truck and so we actually sold it to a university all right madam clerk

10:05 – 10:28Speaker 5

21 565 authorized agreement with concourse tech for events management software 25 566 granted on exclusive emergency access easement to spring hill holding 37 567 mr president sorry vice president on this one we have an amendment to that contract um jonathan can you just read it out it's pretty simple

11:06 – 11:24Speaker 10

while he's looking for it. This is for a new apartment complex, not the Carondelet apartments, for an emergency access road for emergency vehicles. And the language is to make it specific for emergency vehicles.

11:26Speaker 15

So we can just come back to Madam Clerk.

11:32 – 12:22Speaker 5

37, 567 and 568 are considering applications to ground transportation with Travis and raw medical transport LLC for certificates of public convenience and necessity to operate taxicab service and a shuttle service. 6569 and 570 are authorizing settlement agreement and release of claims. CIP resolutions being introduced 08572 approved purchase order to prime professional concrete pumping and finishing for sidewalk installation at University Boulevard. 09573 Transfer Funds from General Fund Transit Revenue to Capital Project F719002 for Restroom Repairs and Renovations to the Mobile Metro Transit Facility, $37,283. Mr. President. Mr. Reynolds.

12:22 – 12:52Speaker 6

These transit revenues, if I understand it correctly, how often are we paid these revenues? Yeah, but I'm saying the revenues from transit, is that an annual payment? Is it monthly? So as these funds are coming in monthly, we're redeploying them as capital to the new operator.

12:54 – 13:10Speaker 14

They come into the city, and then what this is specifically dealing with is they discovered another break and blockage in the line, so it caused another backup into the bathrooms. So we're repairing that since we own that building.

13:11Speaker 6

Okay, and then in the revenues, the transit revenue, approximately how much per month are we receiving from revenue?

13:19Speaker 14

Well, let me just check it here. 30,000 from. 30,000 a month. Yes.

13:25Speaker 6

Okay. And if these emergency repairs are not necessary in a month, what do we do with the money?

13:35 – 14:14Speaker 14

It just, like I said, it goes. Right. Well, it goes, we use it because we, the city uses it to help keep that enterprise fund going. It's a separate contract, but like I said, we have to pay for the gas. I mean, we have to support them. So it goes back into the transit system. support the transit uh account okay so we we make this large allocation right right yes but that that's cover operations and also to uh buy new vehicles and to maintain the building that's you're saying the revenues are yes it goes to help support that yes

14:20Speaker 15

And other council members.

14:22Speaker 5

All right. Madam Clerk. 09574 Transfer Funds from Capital Projects CIP Mobile Greenway Initiative to Capital Project TIF Wayfinding Analysis 45,000.

14:31Speaker 6

Mr. President, in this it references using some of this money for signed standards manual. What is a signed standards manual?

14:45 – 15:22Speaker 1

Good morning, everyone. How are y'all? So this is the second phase of a contract that we have. The first phase was the design of the downtown and Africatown signage. The second phase of that is doing designs for all of our parks and for the greenway trails. Right now there are no signage on our greenway trails at all, and it's something that's come up in our design that's a gaffe. So it includes all of your wayfinding, so where to go, where does it lead to, how far is it. It also includes rules and regulations, which is important on trails like that. And so this is going to be the design part, so we'll have a manual to be able to put into our projects so we can have those built and installed during construction.

15:23Speaker 6

So are these signed standards, are they going to only be applied to parks?

15:30Speaker 1

So there's a set that are going to be for parks that are in Chanda's department, so parks and rec, and then there'll be a set that are for Greenway Trails, which is in my department, which is why it's separate.

15:40 – 15:54Speaker 6

Okay. Our city is very unique and diverse in its areas where I hope that the manual would not exclude the possibility of a unique sign being placed in some area.

15:54 – 16:15Speaker 1

It doesn't exclude it, but we are trying to make things be standardized so when you're on the Greenway Trail through Mount Creek, you know you're on the Greenway Trail, which is important, so it's got its own brand. And I know Shonda's also doing that with her parks, but this doesn't exclude doing something special like Berkeley by the Bay, perfect example, that might have something specific that's for that park that goes in because it's a special kind of park.

16:15 – 16:35Speaker 6

And then for the signs that are not park-related, what would the design standards be? explain a little bit more well this this sign standards manual is going to be used for both parks and all other things no so this is just parks

16:35 – 17:57Speaker 4

So you may remember a couple of years ago, you funded a contract with the same firm, Merge, to do a wayfinding study for the downtown area. So similar to the process that parks and program project management is getting ready to undertake, That firm did a full analysis of the downtown to help us understand locationally where signs needed to go, whether that's on the pedestrian level or vehicular travel within downtown. So that analysis is also included a standards manual that has concepts of what those downtown signs will look like. That phase of the study is complete. In a couple of weeks, you'll get another contract before you where a sign fabricator and installer will come in and actually put in signage for downtown pedestrian level, vehicular level signage. This contract is the second phase of that where they are narrowing down their focus on parks as well as the trail project. And so a concept, a broad concept was developed and they are starting to narrow that down where we have a seamless sign branding strategy for all of Mobile.

17:59Speaker 6

Okay. I just want to make sure that we're not excluding the rest of the city, right? Is this being paid for by TIP?

18:10Speaker 4

The initial study was.

18:12Speaker 6

This particular item. Okay. Reallocation.

18:18Speaker 1

No. So this is CIP money. So the first two transfers that are going in, we've designated. So Shonda has some designated for parks and we have some designated from our Greenway Trail CIP money.

18:29Speaker 6

All right, I think I understand.

18:32Speaker 16

Mr. President.

18:34 – 18:59Speaker 16

As a follow-up to that, first of all, you know, I'm really excited because, again, this supports tourism, safety, connectivity, and overall user experience. But I do have a follow-up question to Mr. Reynolds. In here, it states that the map elements will have destinations and attractions. So, for example, Africatown, I heard you mention that. would that be included in this?

19:00 – 19:23Speaker 4

Not in this particular study. So there was a, an earlier way finding study that was funded a couple of years ago that highlighted all points of interest connecting to downtown Africa town would have been one, the international airport would have been another, um, several points of interest throughout our city would be highlighted in that. And I can get you a list so you can see what those look like if you're interested.

19:24 – 19:43Speaker 16

So Africa town, what you're saying is that it's not in this one, but it was already in another one. Correct. So I guess what I'm, so what I'm asking, I just use that as an example. It states here that it will have destinations and attractions. So will destinations and attractions be included in this one moving forward for this map element moving forward?

19:48 – 20:27Speaker 4

Only the preceding study covered those points of interest that you've just identified. There's dozens of them that are completed in that initial study. And then when you get the forthcoming installation and fabrication of signs, you'll get to see a list of all of the things. We work closely with Visit Mobile, the Downtown Mobile Alliance, and several cultural organizations. groups throughout the city to be sure that we identified all of the appropriate points of interest in the initial study. But it is not referenced in this particular contract unless it's tied to a park point of interest.

20:29 – 20:42Speaker 16

So is it possible for us to get more information that shows all of the connectivity, like what are the major destinations, not just for parks, but what was in the first study? Yes, ma'am.

20:42 – 21:01Speaker 4

I can get that to you. And I can provide you with that list so you'll see comprehensively what was included. But I'll just keep circling back to it. And we anticipate in a couple of weeks that that aspect of the study will be implemented, and you'll get a chance to see that list as well then. Same list.

21:01Speaker 16

Okay. So just in conclusion, this only includes the two projects. That's Three Mile Creek and the City of Mobile Parks and Science. That is it.

21:11Speaker 4

This is the second phase. Yes, ma'am. And those are the specific items that it covers.

21:17Speaker 10

All right. Thank you.

21:19 – 22:05Speaker 10

Mr. President. Yes. Shayla and Jen, I'm glad to see this coming up because we've talked for so many years about how we lack the wayfinding signs throughout the city. So coming together and figuring out where they need to be and what they need to look like and the fact that you've got a branding strategy so that everybody knows that this is mobile. But some areas are unique, but we still have the Mobile look to it. So I'm really happy to see this happening so that everybody knows what's where. And I think I've talked to the mayor about this as well, or maybe he talked to me about it, but that we need some really unique signs off the interstates to also point toward Mobile. And this is what you can see. So this is a really great start. And I appreciate you all doing that and getting this put together.

22:06Speaker 4

And to your comment that this package, the bigger package, also includes gateway signage as well.

22:14Speaker 4

Right. Yeah. Okay. I think that's great. Thank you. You're welcome.

22:18Speaker 15

Madam Clerk.

22:22 – 23:09Speaker 5

We just covered. It's 09575, transfer funds from Capital Projects, CIP, Citywide Parks and Trail, signage to Capital Project to wayfinding analysis 70,000. Resolutions being introduced 01576, authorize amendment number one to agreement with Bound Design doing business as MERJE. Okay. Merge you. For the Professional Services for Development of City of Mobile Wayfinding Program, $97,400 increase. 01577, authorize Amendment 1 to the Franchise Agreement with Neutron Holdings, doing business as line to extend the term of the franchise, reaffirm the annual franchise fee, and incorporate additional provisions.

23:09Speaker 15

Mr. President. Yeah, Ms. Woods.

23:11Speaker 7

Is this the franchise agreement for the scooters, I guess?

23:15 – 23:53Speaker 14

Yes, it is, but we've listened to the feedback from the community, and so we've increased the corralling of the scooters from three days to one day. We've required them to actually designate certain corral areas for the scooters, and we're looking forward to incorporating some new sit-down type scooters that heavily use bus stops so we can get people to and from work that last mile. And then we're looking further on down. They're going to provide bikes for our parks. So we're looking at an increased service and better efficiency collecting the scooters.

23:53 – 24:14Speaker 7

Gotcha. And with these, the scooter discussion was before my time on council. But based on what I know about the scooters, outside of the fact that I really can't ride one, These scooters, I mean, they're GPS monitored, I guess, and they can go search. So if you try to ride on the interstate with it, you can't get there.

24:14 – 24:35Speaker 14

Right. But the area that we have is going to be expanded to help get people to work. So we have a map that we can share with you. how we're going to finger out and use these scooters to get people to the bus stops and to work to our transit system.

24:35 – 25:26Speaker 7

I just know there's some concerns. I know we've expressed concerns, I guess, amongst ourselves a little bit. I think that and I know other municipalities, some across the bay have kind of kind of dove into it. I kind of think we I don't think we're an epidemic level yet, but I know there are some issues. I know in some districts it's scooters and golf carts. I know in my district that includes random four wheelers. And I just just want to make sure that we kind of at least since we do have control over this franchise agreement with the scooter folks, try to tighten it up to where they're not contributing to being part of the problem, I guess. And, you know, the problem really is just flying down sidewalks and and they go places they probably shouldn't be going, I guess.

25:26Speaker 14

Along those lines, we have requested and they have decreased the speeds down to eight miles per hour. Okay. For the scooters. Gotcha. Thank you. Thank you.

25:35 – 26:04Speaker 10

Mr. President, any concern I have is very similar to what Mr. Woods was talking about, where the scooters go, where are they roads, are they sidewalks? I know we certainly see them all over the place. And some of the little scooters don't dart in and out as much as the motorbikes do. But all of these are things that we need to be concerned about and certainly get ahead of rather than behind because all of this, everything that's new, we seem to be behind and then having to try to control that.

26:05Speaker 14

Right. We have regular meetings with Lyman. We give them that feedback, and they've been really receptive to that, trying to fix those issues that we have within the city.

26:14Speaker 10

I know we're not talking about random four-wheelers and motorbikes and golf carts in this meeting, but those are issues still out there that we were going to have to get a handle on.

26:26Speaker 14

Madam Clerk.

26:31Speaker 5

01578, authorized agreement with Robert J. Baggett, for a mobile river fender system replacement, $1,107,734. Mr. President?

26:44 – 27:07Speaker 16

Again, I'm glad to see that this is moving forward. I know it's needed. But I do have a question about, I noticed lately, well, on this round of contracts, that I've been seeing a statement that says anti-boycott. Did the contracts change all of, I mean, there are two in here that include that language, but it wasn't there before.

27:13Speaker 12

So that language is required for us. That's not something that has always been in city contracts, but it is required per state law.

27:23Speaker 16

OK, so it's just so happened it wasn't in all the other contracts.

27:27Speaker 12

It should have been in all the other contracts. So it was in the previous contracts, you mean?

27:31Speaker 16

No, the ones that are here today.

27:33 – 27:50Speaker 12

Yeah. For the first time, I see that language, the anti-boycott language. So typically we have the anti-boycotting language in our contracts, specifically, especially when you're dealing with franchise or otherwise. But that language is a standard part per state law of our contracts.

27:52 – 28:36Speaker 5

All right, thank you. Madam Clerk. 01579, authorized agreement with Stearns Conrad Schmidt Consulting Engineers for spill prevention control and countermeasure plans at various city facilities, 37,000. 08580, approve item award bid for used guns. 08581 through... Proven Purchase Orders, Best Price Services, Godwin Land Solutions, Invasive Management Services, Major League Landscaping, Safe Haven Company LLC, and Thomas Galloway for Storm Drainage, Vegetation, and Debris Removal.

28:36 – 28:56Speaker 13

Mr. President? Yes. I just want to thank the administration and this council. like seeing all these storms range and approval on vegetation and removal is really great to see, especially in this time. We've seen a lot of rain come in. And so I'm just grateful to see this on that agenda. Thank you, Mr. President.

28:57 – 29:38Speaker 10

Mr. President, since Councilman Penn brought this up, I, too, am very happy to see all of this, and Ziegler is one of mine. With all of the rain that has come in, however, some of our, I think, efforts are going to have to go back toward refilling potholes everywhere because driving down, even on the portion of Ziegler that is not widened and we have brand-new potholes, patches those patches have already started coming up so i don't know how best to to work these with all this rain that we've we've had other than just keep filling them with asphalt every time we turn around but do we mill those at all when when we fill the potholes or is it just asphalt going down and then a wider patch and is it worth it to mill it i don't know

29:46Speaker 11

Yeah, typically we do mill and do a sound patch, and we just encourage everyone to use 3-1-1.

29:54Speaker 10

That's what we're telling them. I was driving it this weekend, which is why you're hearing it from me now, but those patches are coming up.

30:01Speaker 11

We have multiple contracts in place, as you know, and we're trying to stay ahead of these things.

30:09Speaker 15

Madam Clerk?

30:12 – 31:15Speaker 5

Yes. 08587, approved purchase order to B&L Cable Construction for fiber optic cable for fire station number one, $15,390. 08588, 589, 590, are proven purchase orders to CDW government for annual renewal of sonic wall network security software, $36,402 for switches, transceivers, and support for fiber channel storage, $39,946.78, and computer network switch for convention center, $17,071. 08591, approved purchase orders divers, Chrysler Dodge Jeep Ram for Dodge Durango, $43,156.24. 21592, authorized contract with Mobile Convention and Visitors Corp for promotional and advertising services for Mobile Alabama Cruise Terminal, 100,000. Mr. President.

31:15Speaker 15

Yeah, Mr. Reynolds and Councilwoman Ingram.

31:18 – 31:50Speaker 6

Seems like an administrative services heavy agenda this week. Sorry. Why is it necessary that we spend an additional $100,000 out of our general fund for these sort of advertising services when there is already a funding mechanism in place to advertise for these things in downtown Montreal? For example, the lodging tax, the money that's collected off it, why isn't it not being spent on advertising for the cruise terminal?

31:51 – 32:25Speaker 14

okay well that i don't know but the reason why we have funding for this right now for dealing with carnival carnival when they advertise for their ports of uh home ports they don't advertise for mobile specifically so when we found that out uh we contracted with visitmobile to do digital targeted marketing to come to mobile and cruise out of mobile And since then, we've been over 100% capacity on our ships. Before that, it was hit or miss. So we found it very effective.

32:25 – 32:58Speaker 6

Yeah, it's a wise thing to do. But the question is, I know that Visitmobile has their annual budget, and they have allocated their funds. I mean, they're a separate entity, essentially. Why couldn't we go to them and say, hey, look, can we place these ads, $100,000 worth of ads that you already have planned for some other segment in your budget? Can we not place them in this category versus us going back to the general fund for a $100,000 contract?

33:00Speaker 14

Good question. I can go back and find out.

33:02Speaker 6

I see David's here.

33:12Speaker 6

Sorry, David, I'm not coming after your budget. Only for $100,000.

33:16 – 34:20Speaker 2

It's all good. Thank you. I think it secures your investment in cruising from Mobile. You've still got a debt service on the terminal. These are additional resources. We've been doing this for years. And some of the money also comes out of our budget we use for advertising and from the Tourism Improvement District. There's another $100,000 that comes out of that for cruising for mobile. So we combine these private partnerships to boost advertising, to boost demand for the cruise ship. So remember where we were in COVID. We lost a cruise ship. Then they gave us a six-month cruise ship. And they say, prove demand. And at that point, we'll give you a 12-month cruise ship. And we proved to man, I think this $100,000 and the $100,000 from the TID and some resources from our existing budget really kind of transformed cruising for Mobile. I think they were vital for getting to where we are today.

34:21Speaker 6

You make some valid points, right? Yeah. This additional expenditure advertising helps us.

34:28 – 35:04Speaker 6

But we are sort of bearing the burden and all these other categories that we're in the cruise ship business. Putting in the capital putting in new gangways, we're doing a 1Million dollar vendor system where we're sort of. Bearing the burden pretty heavily on the cruise terminal and. It just seems like it. As y'all plan your budget and expenditures, y'all should account for all of the advertising dollars to be spent to promote it while we're sort of doing the heavy lifting in other categories. I guess that's my point.

35:04 – 36:23Speaker 2

Yeah. Well, I can see the way you view it. I just think these additional resources, especially from where our budget was down here over the last few years, where it's gradually rising now as lodging tax increases, the metrics get better. The new things coming on board, like the arena, the new airport, are going to help tourism in a big way. But I think, too, specifically, it's helpful to understand that if you look at the $100,000 that the city gave us last year, what did that produce? What were the key metrics to that? Those $100,000... produce 40,000 cruise referrals to the Carnival website, 315,000 sessions to the cruise pages of ours and Carnival, 261,000 active users on those cruise pages, and a 64% engagement rate. So I think when you look at conversions, I know that when we meet with Carnival and we met with the marketing team not too long ago, they're really happy with what they're seeing from the digital and cross-display and cross-targeting and how that then goes to the social media page and to the carnival pages. So I think it's a really big deal what you're investing in that $100,000. Mr. President. Mr. President.

36:23Speaker 15

Yeah, Councilman Penn and Councilwoman Ingram.

36:25 – 37:55Speaker 13

Yeah, thank you, Mr. President. I understand Councilman Reynolds' concerns, but I just want to share this real quick. I remember seeing something. Someone was telling me about this new invention called Snuggie. And the Snuggie was like this blanket you put on. I thought it was so dumb. I was like, this thing is ridiculous. Just go get a blanket. But then they told me how much they was losing. And then when they started marketing, putting so much money behind this Snuggie that became one of the best sellers. We have something, I don't believe it's stupid. I think we have a city that a lot of people just don't know about. And the only way to get that information out is to market like they did with the Snuggie. And I think that What David is doing and his whole team with Visit Mobile is amazing. I had the opportunity to go to a lot of these tourism and see what other cities are doing. And the amount of money they're putting in their city for marketing, it's a game changer. And I think this is an opportunity for us to create that game change in the city of Mobile, letting people know about Africatown. If you move money from one place, then you're removing money from another situation that we could promote. I mean, right now we have a lot of things that we're promoting in the city of Mobile. So I think this is a great opportunity. Now, if we want to go on and just move the $100,000 earlier to the budget, but I think in the end, we can't take away the move it from other areas.

37:55Speaker 12

Thank you, Mr. President.

37:58 – 38:19Speaker 16

Mr. President, thank you. I want to follow up with both of my colleagues. Mr. Clark, The budget and the channels allocation is $133,750. So really the overall budget, you have used some of the marketing funds and other areas to offset this. Is that correct?

38:20 – 38:53Speaker 2

Well, we use some of our own resources and then the Tourism Improvement District is kicking in another $100,000. And then so we take all these resources and then we take them toward cruising from Mobile, which I actually think to create some other awareness besides Carnival, like the American Symphony coming in. I do believe that's kind of a thing that we're marketing and creating awareness. Other cruise companies come in, just like the Symphony, and we already have another active discussion right now.

38:55 – 39:48Speaker 16

I want to thank you, not just for the fact that you have considered that, but also that you've laid out the key performance indicators. You've talked about what we're going to use to evaluate that we're getting the impact that we're looking for. So I commend you for that. And just not just on this particular issue. partnership and contract, but the performance dashboard that you've put together that shows us exactly what we're getting for the impact that we're putting in, which brings me to another question for administration. So when you look at this contract, it clearly lays out the key performance indicators, It tells you how to evaluate it. You can go to their performance dashboard and see the impact that we're getting on the performance contract. Where are we in terms of the performance evaluation for all contracts? But again, thank you, Mr. Clark.

39:49 – 40:48Speaker 10

Mr. Oh, no, I was just going to say that. With the $100,000, David, you said that this is something that we do pretty much every year. I was thinking that instead of having to come to us in June to get the $100,000, and we know we do it every year, it might be a better idea to go ahead and incorporate that into the overall budget for Visit Mobile. and maybe put the item in there as cruise advertising so that we don't have to have this conversation. And we know we're going to do it every year. We know we need it extra because apparently Carnival's not really pushing mobile and we have to do it ourselves. So I think we're all on board with doing it. There just might be a little easier way than having to come to us in June to transfer money around. But David, thank you for doing this. I mean, we certainly see the results and appreciate all that you all do to talk about Mobile and be the big cheerleader for us. We appreciate it.

40:49 – 42:14Speaker 12

Mr. President, so I wanted to answer some of your questions as to how far back this goes with developing Carnival, but Councilwoman Gregg is right. The reason that this was done this way, and I think Councilman Reynolds' question is pertinent, is so we could have these conversations about what was happening. You've got to remember that a lot of this was developed in piecemeal to rebuild the cruise terminal and the shipping that comes in and out as far as Carnival is concerned. So It was designed so that this $100,000 would be a discussion. This was a supplement. It wasn't always meant to be permanent. But that's the reason Councilman Reynolds' question is so very pertinent is so you all could ask the questions that you wanted to ask and so that the council would have a level of input as to what was happening. But it has been effective. And so this started in conjunction with the Tax Improvement District and, of course, the renegotiation because To David's credit, they continued to do a stellar job even when their funding was lowered. And now you all brought that funding back up and continue to fund them. And it is paying dividends. But, Councilman Reynolds, to answer your question, that is why. So that each and every time you all could have the conversation that you wanted to have in public about what was happening, what we were doing with the city's funding to advertise and really focus on mobile. And Mr. Snowden said that I think best.

42:16Speaker 12

Thank you, Mr. Clark.

42:18Speaker 16

Mr. President, if we can get an update on where we are with the performance evaluations.

42:26Speaker 12

As far as other performance?

42:28Speaker 16

We were going to have a committee meeting.

42:34 – 42:49Speaker 8

I think we elected to go ahead and start meeting with y'all two to three at a time so that y'all could have candid discussions about what the findings may be, and then we could have a public hearing after that. But we are ready, Council President, whenever you are, I can go ahead and get that scheduled.

42:50Speaker 15

Let's go ahead. Thank you. All right, Madam Clerk.

42:57 – 43:16Speaker 5

21-593, authorized contract amendment number one with Volkert Inc. for Broad Street phase three from Garrity Road to Palmetto Street, $28,650 increase. 60-594, authorized settlement agreement and release of claims. Announcements.

43:17Speaker 15

Mr. Brett. Yes, Mr. Woods. I mean, Mr. Penn. Guys who don't have any hair look alike. So.

43:34 – 44:22Speaker 13

Yes. Yeah. But, um, I did have a question to the administration. Um, I know right now we did receive a proposal for the mobile transit, the future. Um, just want to get an update from the standpoint of when is this looking to get implemented? Um, a couple of questions too. I just want to make sure that, um, when they did a proposal to us, they had certain things, statements that, um, I GUESS THE MOGO, THE UBER TYPE OF RIDE WOULD DROP THE PERSON OFF AT THE SITE WHERE THE BUS WILL PICK THEM UP. IS THAT AN EXTRA COST? I JUST WANT TO MAKE SURE THAT WE'RE NOT HURTING OUR CITIZENS FINANCIALLY. AND SO IF WE CAN GET SOME INFORMATION AND THEN I REQUEST, IS IT A CERTAIN DATE THAT THEY'RE LOOKING TO IMPLEMENT THESE PROPOSALS? Mr. President. Yes, Councilwoman.

44:22 – 44:39Speaker 16

I want to follow up with that. In that follow-up that you all share with us, would you also give us like the specific routes that were dropped per district area, the specific routes that were dropped? You can also give us the ones that were added, but the ones that were dropped would be important. Thank you.

44:40Speaker 15

Mr. Maple, if you want to answer Vice President's question. Sure.

44:45 – 46:37Speaker 9

Yes, so I've got the amendment pulled up. We had just a few red line edits to clarify that the easement is for emergency use and not intended to be used for daily ingress and egress. In the first, or I'm sorry, the third full paragraph as amended, we'll read the easement and right-of-way granted herein shall run with the respective lands benefiting the the grantee parcel by providing emergency fire access for emergency vehicular ingress and egress to spring hill avenue and burdening the city parcel the provisions of this instrument shall be binding upon the successors and the signs and transferees of the grantor and the grantee only the grantee its tenants servants agents, customers, guests, invitees, licensees, employees, transferees, and assigns of the grantee parcel and emergency vehicles may utilize this easement and only in the event of a fire emergency. And then in the numbered paragraphs, numbered paragraph four, as amended, we'll read, Grantees shall maintain, replace, and repair the surface of the said easement area and shall keep it in good condition, fit for the purposes intended by this instrument, and shall cooperate in the utilization of and access through locked gates. It is the express intent of grantor that the access road be used only in the event of an emergency and will not be used for general ingress and or egress onto grantees parcel. And then finally, numbered paragraph, 8 as amended will read, it is the sole responsibility of the grantee to prevent public access to the easement area and grantee covenants to prevent public access to the easement area.

46:41 – 46:58Speaker 10

That's a whole lot of words to say that it is for emergency access only. Can you, Jonathan, just put that into a paragraph so that when we go to it, Lisa, you will have the amendment and hopefully very simply read that so that then we can amend this to include that?

47:00Speaker 6

I don't think it's required to read on the floor.

47:03 – 47:14Speaker 10

Well, I mean, if it's not required to be read, then fine, we won't do it. And I can just say it is basically to make sure that it's for emergency vehicles only. I just want to make sure we were doing it correctly. And if we don't have to read it, then good.

47:15Speaker 15

Okay, thank you. And other council members? Vice President?

47:21 – 47:41Speaker 10

Oh, yes. On waiving various resolutions, we can start with 08-572. 573, 574, then go down to resolutions being introduced. We get to 01579, 581, 582, 583, 584, 585, 586, 587, 588, 589, 590, 591, and I think that is it.

48:01Speaker 10

$593,000? Oh, yes, that one too. All right.

48:05Speaker 15

And, Judge, the council, anything from the administration? All right. We'll see each other downstairs at 1030. Thank you.

This transcript was automatically generated from the official public meeting video and is presented unedited. It reflects remarks made on the public record by elected officials, staff, and public commenters. Transcript accuracy may vary; view the original recording for reference.